www.miamistylemom.com

Miami Style Mom is a fashion and lifestyle blog featuring outfits and ready-to-wear looks for anyone who wants to look her best without breaking the bank.

This project involved the redesign and migration of stylist Jenny Berger’s blog away from her Wear It Well Miami personal styling and shopping business website. We created a new blog-focused website using her instagram handle: Miami Style Mom. We set her up with Google Adwords, a fashion-focused affiliate program and created a Press Kit to monetize her site through product links, pay-per-click ads, coupons, and brand collaborations. We also developed a new look for the Miami Style Mom brand including logo, site design, newsletter design and YouTube channel. The client desired a simple, clean and modern look with customized sidebars, cohesive designs and carefully targeted marketing aspects.

Project details

  • Website migration
  • WordPress Content Management System
  • Layout and content creation
  • Logo and Branding
  • Graphic design
  • Mobile responsive
  • Custom contact forms
  • Newsletter sign-up
  • Auto-generated newsletter
  • Google Adwords
  • Affiliate program integration
  • Custom Press Kit
  • YouTube channel
  • Search Engine Optimization
  • Google Analytics
  • Performance optimization
  • Quality assurance and testing
  • WordPress tutorial and knowledge transfer


Website screenshots